Commercial Voiceover Coaching & Demo Production
Ads are everywhere, and as companies promote new technology, consumer goods, systems, and ideas, skilled commercial voice actors are sought after by top brands. To succeed as a commercial voice actor, you’ll need proficiency in current market styles, techniques, and practices. Anne coaches talent at all skill levels to enhance your marketability in today's voiceover landscape. If you want to compete on a global level, you'll have to know how to connect with smart, educated consumers—to sell without sounding like a salesperson. So if you’re struggling with nailing your commercial reads, can’t quite get that new conversational style, or want to boost your audition performance, reach out and see how Anne can show you how to engage with brands in new and meaningful ways, boosting your potential as a commercial voice actor.
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Promote and sell in new and meaningful ways
Commercial Coaching
Today's commercial voice over has shifted past conventional "conversational" into even more realistic delivery. Harnessing the cadence & tone of your own, unique voice is key to success as a commercial voice actor in this marketplace, and Anne can get you out of your head and over all the hurdles. Discover your own, authentic commercial voice and create a more marketable presence with 1-on-1 coaching and award-winning demo production.
People ❤ working with Anne
I learned so much from her
Anne took me on as a student when I was very new to voice over. I learned so much from her. She was patient and supportive, and worked with me until I had the skills to create a high quality Elearning demo reel. Anne was a fun person to work with who always lifted me up. Thanks so much, Anne!
Sara Susskind
Straightforward, illuminatory, no-nonsense
Speaking as a former teacher, Anne’s coaching style is sublime: straightforward, illuminatory, no-nonsense (but always fun!), and patient—exactly the style I need and appreciate. Her ability to break down multi-layered techniques into comprehensible pieces is superb, her ear for nuance is incredible, and her ability to get me to hear and understand what makes a top-notch read is both awesome and inspiring. Mere thanks seem inadequate; I am eternally grateful for your lessons and guidance, Anne!
Jerry Harris
Anne is an amazing coach
She is smart, creative, knowledgeable, and dedicated to her students. She is full of insights, techniques, and “teachable moments” that help you to get where you need to be. She is tough but kind and when everything finally clicks–it is so worth all the work. There were moments that I didn’t think I would ever "get it" but Anne didn’t give up and neither did I. It takes time to learn a new skill and it is so rewarding when it all finally comes together. Now I have an amazing demo that is professional, well curated, and thoughtfully produced. It shows range and also really showcases me. Thank you Anne! It has been a pleasure learning from you.
Madison Curry
She’s not messing around!
How incredibly patient, supportive, and inspiring Anne has been. She walks the line beautifully between shooting straight and lifting up - kind, firm guidance without indulgence or false flattery. The bar is high. She’s not messing around! I vividly recall the moment it all clicked. She saw the big picture - how my way of learning and circumstances influenced my work and pace. There was a shift, and the upward spiral was rapid and exciting. She finds your learning style, connects on so many levels, thinks quickly on her feet, and brings great, dynamic energy to every interaction. Anne's a true professional and a genuinely warm person. She understands what this work means to me. I really feel her commitment to my success. She is my coach and producer. But more than that, Anne is my mentor. I could go on...
Anna-Lisa Seeliger
One of the best coaches out there!
To say that Anne Ganguzza is one of the best voiceover coaches out there would be quite the understatement. She is kind, fun, rigorous, patient, and a true teacher. I absolutely love my new eLearning demo! It's the result of many coaching sessions, her style of leading me to discover my strengths, and engineer John Chominsky's "ninja skills." There was a time when I might have wanted the order of the segments to be different because I "liked this segment over that one." However, Anne knows this isn't about my likes. It's about getting the prospect's attention, holding it, and leading them to the conclusion that I am the right person to voice their project. This was masterfully done. If you think that you would even just want to speak with Anne about coaching, don't hesitate: do it! You'll be a better voice talent, you'll receive a great demo, and you'll develop skills that last for the rest of your career. Anne and John, I can't thank you enough!
Steven Gonzales
Anne is the only one to turn to
When I first started seriously exploring voice over as a possible career, I soon realized I needed a coach. After perusing websites, books, blogs, and podcasts about voice over, one name repeatedly seemed to come up: Anne Ganguzza. So I reached out, and as soon as we connected on the phone, I knew Anne was the coach for me. Not only do we both have backgrounds as educators, but we have similar senses of humor that make our coaching sessions so much fun. I coached with Anne for a little over a year and produced my E-Learning, Medical, and Corporate Demos with her and audio engineer John. Then I took a break from coaching, but when I got the itch (and saved up some money!) to produce a Commercial Demo, there was no one else I was going to turn to other than Anne. So, I signed up for more coaching and just received my professional Commercial Demo. I am absolutely, completely, totally, head-over-heels in love with it! My other demos were fantastic, don't get me wrong. I love them too! But this Commercial Demo is perfect. It captures my humor, my voice, and my style 100%. Anne and John (the audio engineer) absolutely nailed it on this one, and I couldn't be more thankful! If you are new to voice over and looking for a coach, don't hesitate to contact Anne. She will make you feel comfortable and supported, push you to be your best, and will make sure you sound great. I honestly can't imagine coaching with someone other than Anne. Anne and John, thank you for everything - from the bottom of my heart.
Jim Kirk
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She's a commercial powerhouse!
Why work with Anne?
Anne has voiced projects for Fortune 500 companies and brands like Mercedes-Benz, Microsoft, Delta, PayPal, AT&T, Toyota, Wells Fargo and more. The techniques she teaches cover every aspect of working in the commercial voice over genre, including mastery of the popular conversational delivery style necessary for success in today’s voiceover industry. She'll help you discover the authenticity within your voice and gain strategic techniques you can use when auditioning for real commercial bookings. Her coaching style is fun, fresh, and based around years of experience in marketing & branding.